December was National Write A Business Plan Month.

If you missed it, that’s ok, because January is the ideal time to look at your business plan and update your goals and your focus. 

For many people, this is a complicated and challenging task. 

Every successful business starts with a solid business plan. A business plan is a document that lays out who you are as a company and where you are headed. It helps you set and track goals and is helpful when you are talking to banks and prospective investors for funding.

Here are a few things that should always be included in a good business plan.

• What does your business do? It’s important to explain clearly what your business does. Just like an elevator pitch, if you don’t have one, it is a good time to work on one?
• Who is your target customer?  Outline your target customer in detail. Male, female or neither? What is your target age group? Why do they buy your product or service? 
• How will you make money?  The obvious is that you’ll make money by selling your products or services. But the details of specific steps are just as critical. Banks and potential investors will want to see financial projections and pricing plans. If your new, lenders will want to know whether you have existing funding sources in place or if you’re starting from scratch. 
• What makes you special? What sets you apart from the competition? What is your “Unique Value? Hint: Don’t skimp on the details, provide as much information as possible but don’t get too wordy either. 

We can help your small business succeed and we can help in many ways. Here is a link to our website with how we can help you with your business.

Let us know how we can help you.